Areas of expertise include:

Early Stage Offer (ESO/Opt-In/Fremium/Lead Magnet)

  • Create opt-ins that convert
  • Brainstorming topics for your ESO

Landing Page & Thank You Page

  • Build and design the perfect landing page and thank you page for your ESO
  • Connect the landing page to your CRM and Sales Funnel

Customer Relationship Management (CRM)

  • Select the right tool to meet your current and growing business needs
  • Import your current subscribers from your prior CRM {up to 10 lists or tags}
  • Set up your new lists and tags to make sure you’re collecting all of the data you need
  • Integrate your CRM with your website and landing pages {your customer will think you’re brilliant!}
  • Set up your sales funnel email sequence and custom-branded email campaign

Custom Website

  • High quality website with responsive design {mobile friendly}
  • Full template customization, including colors and fonts that match your brand
  • Integration with MailChimp or ActiveCampaign
  • Hosting/domain setup {linking your domain name to your new site}

Facebook Ads

  • Everything you need to know to set up and test your first Facebook Ad. {Don’t want to do it yourself? Don’t worry - I can set it up for you!}
  • How to take your current ads from blah to brilliant. Troubleshooting tips and strategies to lower your cost per conversion.
  • Training tools to help even the newest entrepreneur design brilliant, eye-catching images.

 

Technical Tutorial Library Access to an incredible vault of training tutorials, including:

  • MailChimp
  • Active Campaign
  • Acuity Scheduling
  • WordPress
  • Squarespace
  • Lead Pages
  • And more…

Guided Workbooks

  • How to write an ESO that converts
  • An email title swipe file
  • Writing a compelling landing page
  • Nurturing your email list
  • Crafting compelling sales pages
  • Your 5-step sales funnel
  • And more…

Payment Tools

  • Training on how to setup your payment tools, including invoicing and payment options {Or I can do this for you!}

Technical Strategy Answers to your common questions like:

  • Which platform should I use to create my website?
  • What is a landing page and why do I need one?
  • What are the best tools for creating my first Early Stage Offer {ESO/Opt-In/Fremium/Lead Magnet}
  • What’s the best CRM {tool to capture email addresses} so I can grow my list?
  • How do I send out newsletters and custom emails to nurture my list?
  • How do I map out my first funnel? What types of emails should I include? What about the timing? What goes into each email?
  • How can I automate _______?
  • Which systems and tools do I really need to grow and scale my online business?

"When I first started working on my marketing campaign on Facebook with Rachel, I was clueless. On our first consultation, I knew that Rachel knew her stuff. She helped me tweak a few things with my campaign and opt in and suddenly my advert was doing well! She's engaging, informative and fun and takes the headache out the techy stuff!! On our second consultation, she further helped me extend and expand my campaigns and now I've found the perfect audiences and my list is growing! I will never hesitate to hire Rachel for any of my "tech" stuff as this is a blonde bombshell that knows her stuff and helped me save $100's on mistakes. If you are looking for a techspert then she is your girl!!"

- Noor Hibbert, Business and Life Coach for Mumpreneurs