Meet Rachel!

The {totally non-geeky} Techspert®


Meet Rachel!

The {totally non-geeky} Techspert®



That's why I'm here... I’m Rachel McMichael {my friends call me The Techspert®} and I’m here to help you make your tech troubles disappear! So what’s a Techspert? Here’s the definition one of my #bizbesties came up with:

The Techspert®

{thee tek·spurt}
Noun: A blonde entrepreneur who is obsessed with taking care of the techy stuff so you can stress less and focus more of your time and energy on the things you love the most!
See also: Preschool mom. Yoga lover. CPA. Successful online business owner.


I totally cracked up when I read that definition, but it’s actually spot-on!

See, I AM obsessed with all things tech, and I’m EQUALLY passionate about helping other female business owners create and grow impactful online empires!

My love for the bits of biz that drive most entrepreneurs BATTY has given me a unique niche in the marketplace, and I’m incredibly grateful that my tech savvy is making a positive difference in the lives of my clients!

If you’re looking for someone who can break down complicated online systems and structures, and make all the different technological pieces of your business play nicely together, you’re in the right place!

With more than 10 years in business, I’ve worked with huge brands, start-ups, and everything in between, and I have a totally unique perspective on what it takes to get there because I’ve done it - not once, but three times, in my own online businesses!


This is possible for you!

This is possible for you!

Here's my story...

I remember heading off to college {more years ago than I’d like to admit!} and being both intrigued by and excited about the possibilities of the Internet. I built my first website in 2002 and even considered majoring in information systems before deciding to become a Certified Public Accountant.

I built my first website in 2002 and even considered majoring in information systems before deciding to become a certified public accountant.

Even as I traveled around the world in my six-figure corporate job, I never lost my love for tech.

I explored coding in my spare time, and kept up with new programming trends.

 started my first online coaching business {in the health and fitness industry}, and I quickly used my own tech skills to attract and convert my ideal clients. Since that time, I’ve built and scaled three successful businesses: one in multi-level marketing, one in coaching, and now my current business as a boutique web design and Facebook ads agency.

Through my work, I’ve served more than 1,000 online entrepreneurs and helped them find the freedom and flexibility I’ve enjoyed in my own life!

Here's the bottom line...

I get it! You really WANT to believe that my team and I can help you build a beautiful brand, design a website that is an impeccable representation of that brand, and help you convert cold traffic into raving fans through our FB Ads courses.

But maybe some small part of you is still a little skeptical??!!

I’ve been there, too! I’ve invested more than $100,000 {seriously!!!} in trainings, mentors, and certifications in order to ensure that I have the highest level of skills to serve YOU! I’m committed to investing and upleveling my knowledge, and my clients get the benefit of my expertise! The following is a short list of some of my trainings and certifications:

  • Certified Digital Marketing Professional
  • Inner Circle Mastermind with James Wedmore
  • FB ADManager with Rick Mulready
  • List Building with Melyssa Griffin
  • Certified Public Accountant
  • One-on-One Mentorship with Emily Williams
  • One-on-One Mentorship with Zach Spuckler
  • High Performance Academy with Brendon Burchard
  • I Heart Coaching with Emily Williams
  • Product Launch Formula with Jeff Walker

Let's Work Together!

Let's Work Together!


The official bio:


Rachel McMichael is a business strategist and coach who helps female entrepreneurs leverage the power of Facebook Advertising and breakthrough their business ruts to launch and scale their online businesses.

Through her signature programs, The acADemy Course and the Business Breakthrough Group Coaching Program, and her podcast, Business with Impact, Rachel works with driven entrepreneurs to bring them the strategies they need to build a business that allows them to live the life they love while still creating a massive impact. Her ravings fans and clients have called her “a fantastic mentor” and have said, “Working with Rachel has honestly been the best business decision I have made.”

When she’s not helping women optimize their Facebook Ads and implement business strategies that take them from struggling to scaling, Rachel’s spending time with her two adorable children, sipping on an iced coconut milk latte, or getting in a quick sweat sesh at the local yoga studio!

You can find Rachel’s tips, business advice, and inspiration at rachelmcmichael.com and on the Business with Impact Podcast! You can also sign up for her free training on Facebook Ads here (you won’t regret it!).  

Still want to know more?

Here are a few more things about me!

1. When I wake up in the morning, the very first thought on my mind is: Give me Jesus. And after that: Give me coffee!

2. My heart glows when I see women succeed, and it breaks when I see women do anything but uplift one another.

3. In my world, date nights are an absolute necessity, a clean house is overrated, and coffee {or Chuy's} {or anything chocolate} is always a fabulous idea.

4. Fantasizing about spending a month in Maui {or Disney World} is totally reasonable.

5. Striving for joy is a must.

6. But at the end of the day, glorifying God in all that I do is all that really matters.

It's your time to thrive!

"I always thought I was pretty tech saavy... until I started my own business. There were so many options, it made my head spin! Thankfully, I found Rachel. She helped me get clear on my options and develop a tech strategy that works for me! She made it easy to understand and showed just how user friendly it could me. So glad to have Rachel as my techspert and secret weapon for all my technical business needs."

- Nicole Pitsinos, Lifestyle Strategist

"Thank God for Rachel! As someone who finds the world of technology a bit daunting, I was over the moon to get to work with her. Working with Rachel has made my life so much easier. Not only is she super smart and helpful, she is also really lovely and easy to talk to. If she can explain this stuff to me in a way that I understand it, she can explain it to anyone!" 

- Amy Shefik, Personal Development Coach