RACHEL MCMICHAEL:How To Simply Create Meaningful Content For Your Business | The MPACT Method: Content
Welcome to part four of our five part MPACT series where we are breaking down our signature process–our MPACT Method–for scaling your online business and generating that momentum + how to do it in as little as four hours a day, four days a week.
In this episode we're talking all about content creation! This episode is for you…
→ If you feel like you're creating great content, but no one's hearing it, despite being super consistent…
→ If you feel like you never know what to say and you’re the most inconsistent person with content…
→ If you feel like you just keep spinning your wheels, trying new things, but content creation feels more like throwing spaghetti at the wall.
So often we tend to get caught up in this content creation piece as business owners. And it's not that we don't have good content. It's not that we’re not smart, creative individuals (you wouldn't be in online business if you weren't a smart, creative individual!)…
But what happens is that maybe our timing's a little off or, or the location is off, or the messaging is off…and that’s what we want to help you fix in this episode! Content creation should be simple.
There's a better way. There's a better strategy. There's a better method. And that's exactly what we're gonna dive into on today's episode!
At 5:50, after a brief recap of the past few weeks, we dive into the basics of creating content that converts by first discussing the two different types of content out there: Evergreen (or searchable) content and social media content.
At 9:58, we discuss three reasons why you may find yourself struggling with content creation, whether it’s the social media side or the core content side of things. Listen in here to see which category you fall into and how to get out of that hole!
At 17:21, we end the episode with some real tangible take-aways–what you can do (today!) to start making some really simple, but effective, changes to content creation for your business.
FREE ORGANIC TRAFFIC CHECKLIST
Discover 30+ ways that successful online business owners everywhere are using to drive more traffic to their lead magnets and offers in less time so they can serve more people and make a bigger impact.
EVERYTHING YOU NEED IN YOUR BUSINESS…
ALL IN ONE PLACE!
We joined Kajabi as a founding member, and it's been a key software in our business
Because Kajabi has EVERYTHING you need to build, market and sell your online course, membership site or coaching program with no coding, no hiring, no learning curve, no plugins and no broken integrations. Just a beautiful, professional knowledge business built with just a few clicks.
We use it to run our membership + courses, but it can also be used as a complete CRM – email management, funnel creation, landing pages, thank you pages, websites, and so much more. It's a one-stop shop in the online space, and when you snag Kajabi you don't need ANYTHING else (unless you want it, of course!)
And after you join with our link, contact us with the email address you used to register + we'll send you our highest converting Kajabi Sales Page for FREE – our gift to you!
Subscribe & Review On iTUNES!
Are you subscribed to the Business With Impact podcast on iTunes? If not, I want to encourage you to do that today. I don’t want you to miss a single content-rich episode. Click here to subscribe in iTunes!
And if you enjoyed today’s episode, I would be really grateful if you left me a review over on iTunes, too. iTunes reviews get the message out about this podcast, and I love hearing your feedback! All you have to do is click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what you loved about today’s episode.
You can also take a screenshot and post it to your Instagram Stories with your biggest takeaways and tag me, @rachelrmcmichael!
I’m so grateful for you!