RACHEL MCMICHAEL:

Revenue vs. Profit: Which one is most important for your online business?

Revenue seems to get a lot of attention in the online space. We hear about $10K months and we hear about seven figure success…

But what doesn't seem to get a lot of attention is the thing that we actually care about the most in our online business… And that is how much of that revenue stays in our bank account as PROFIT.

On today's episode, that's exactly what we're going to talk about. What’s the difference between the two and does it really matter? Let’s dive in!

2:09

>> At 2:09, I ask the question: Would you rather have a half a million dollar business OR a six figure business? One might sound “cooler” than the other, but it all depends on the amount of PROFIT you get to keep at the end of the year. What if you’re only bringing in 10% profit with that half a million business vs. 60% profit with “just” the six figure business? We break it all down here!

7:31

>> At 7:31, we get into some marketing math (with a quick reminder not to be swayed by manipulated numbers!) and we give you three places we want you to pay attention to in your business when it comes to profit and revenue.

18:13

>> At 18:13, after sharing with you the things to be cautious and wary about, we tell you what you SHOULD look for + practical tips to get you started in the right direction. Here is where you want to have your pen and paper ready to go!

Click here to Listen

INTRODUCING THE

FREE ORGANIC TRAFFIC CHECKLIST

Discover 30+ ways that successful online business owners everywhere are using to drive more traffic to their lead magnets and offers in less time so they can serve more people and make a bigger impact.

READY TO TURN CLICKS INTO CUSTOMERS?

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Yes! I want this!

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And if you enjoyed today’s episode, I would be really grateful if you left me a review over on iTunes, too. iTunes reviews get the message out about this podcast, and I love hearing your feedback! All you have to do is click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what you loved about today’s episode.

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I’m so grateful for you!