On today's episode I'm interviewing Rachel Ngom, the host of She’s Making an Impact Podcast, as well as a business and lead generation expert, whose passion is helping purpose-driven female entrepreneurs drive more traffic, leads and sales with Pinterest, blogging, and strategic use of automation.

Rachel went from being on food stamps with negative $400 in her checking account to a multiple 6 figure online business, she now helps others do the same with her signature courses & programs. Rachel has lived in Kenya, met her husband in Senegal, got married in Morocco, and now lives in France.

In this episode you'll hear:

  • How Rachel Ngom went from being in debt after grad school to building her network marketing partnership to a six-figure business in two years by leveraging the power of Pinterest.

  • Rachel offer advice for the entrepreneur who is struggling to create content and make it relatable to their audience.

    • “You need to make sure that you have a niche. You'll find that that's got to be the one place where you start...You have to know who it is that you're trying to help and you got to make sure that the content is there for them.”

  • Rachel explain why Pinterest is a MUST for any entrepreneur to grow their online business for the long haul, but also why diversifying your traffic sources is important.

  • Why Pinterest can work for any business and the best tips on getting started in using it for your business.

    • “You have to create content that's really going to build that know-like-trust factor with people...Even if you’re [selling] physical products, you should be creating content too and then the biggest thing that you want to use Pinterest for is to build your email list.”

  • Rachel discuss how she overcomes the entrepreneurial urge to keep creating content and instead just focus on perfecting one thing at a time.

    • “In my heart, I really want to serve my people well and I can't do that if I do a million other things...So I come up with the ideas and then whatever I don't have time to do, I delegate to somebody else.”

LINKS:

If you were inspired hearing from Rachel Ngom today, I'd love to hear all about it! Take a screenshot and post it to your Instagram Stories with your biggest takeaways and tag me, @rachelrmcmichael!

 
 

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