Jasmine Shea:

The Power of a Polarizing Message

Today on the Business With Impact podcast I’m joined by my friend Jasmine Shea from Your Dinner Is Planned, the author of over a dozen healthy cookbooks, and the host of the Dinner Table Talk podcast. Now, you might think that we're going to be talking about all things health and food, and we are a little bit. But what I love about this episode is that we really dive into content and owning your message.

Jasmine specifically talks about being bold and polarizing and vulnerable– What does that looks like, what doesn't it look like? As a part of this episode, we lay down a framework that I know you're going to want to follow as you start creating your thought leadership content in your own business!

Today on the Business With Impact podcast I’m joined by my friend Jasmine Shea from Your Dinner Is Planned, the author of over a dozen healthy cookbooks, and the host of the Dinner Table Talk podcast. Now, you might think that we're going to be talking about all things health and food, and we are a little bit. But what I love about this episode is that we really dive into content and owning your message.

Jasmine specifically talks about being bold and polarizing and vulnerable– What does that looks like, what doesn't it look like? As a part of this episode, we lay down a framework that I know you're going to want to follow as you start creating your thought leadership content in your own business!

In terms of being polarizing, Jasmine says, “Don't be afraid to share about things that others disagree with because that's how we will truly attract an audience and how we will truly change lives.”

>> At 4:28, Jasmine shares with us how she took action and capitalized on the resources made available to her to grow her business, which for her, was utilizing Instagram and her background in the corporate world.

>> At 8:41, Jasmine shares how the power of being polarizing and vulnerable in our messaging can spark inspiration in us while also helping attract the right audience to your business because you are providing for them truth and a chance to change their life.

>> At 16:00, Jasmine shares with us her best tips on how to come up with this polarizing content to help attract your best audience (hint: it all has to do with being inspired!).

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Links mentioned in this episode:

Links mentioned in this episode: