Rachel Mcmichael:

The Three Ingredients For Marketing + Messaging Success
Rachel Smiling
Why is it that some coaches and course creators can sell out their offers in a matter of minutes, while others struggle for months or even years to get their first paying customer? What is it that they've figured out that others haven't?

Today on the Business With Impact podcast, I’m going to share the three things that every online business that’s crushing it has in place.

And if you’re not getting the leads or sales that you want – then you’re probably missing one of these things. Let’s dive in!


>> At 2:18, before diving into the details of the first ingredient (which is nailing down your offer!), we imagine together….what if you could read your customer's mind and know exactly what they want and be able to describe it in a way that they want it and they're ready to buy it before they even know how much it costs! How much easier would it be to build an audience of qualified leads and serve the customers you know you’re purposed to serve?


>> At 7:30, we begin talking about the next few ingredients, beginning with your messaging. How dialed in is your messaging? How well are you marketing your product? If you’re lacking in any one of these areas, you’re likely not going to see any results.


>> At 15:39, we discuss what you should do now that you know all of these ingredients. What’s your next step? We get real practical here and I give some tangible steps to take so you can start changing your messaging, offer, or your niche to start seeing results.

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